Daniel H. Pink
** 247 Pages
Well, first of all, the title doesn't fit the message: his claim is that a BALANCED brain will be needed, left AND right brain, not just one or the other. This book could have been half to two thirds the length, but I will grant that he at least footnoted his text. In a nutshell, six "BIG" ideas will CHANGE THE WORLD: design, story, symphony (really means synthesis), empathy, play, and meaning. The main value of the book is in the "practical exercises" at the end of each chapter. Some of theses sections have some interesting links to web sites. Don't get me wrong, don't go out and buy the book for the practical sections, they just have some value. I would not recommend buying this book.
